WOLVES
C R E A T I V E
CLIENT: WOLVES
INDUSTRY: MUSIC
THE ASK: Develop the visual identity for the dynamic and up-and-coming Los Angeles band, Wolves. With their genre-defying sound and unique musical fusion, Wolves is breaking barriers and pushing the boundaries of modern music.
THE CONCEPT: Fueled by the innovative sound that seamlessly blends pop sensibilities with edgy rock and gritty urban beats, I developed a striking visual identity that resonated deeply with the band's passionate fanbase. Not stopping there, I also designed a few captivating pieces of key art that was leveraged on their album covers and promotional materials.
ANIMAL
KEY ART: This stunning key art was crafted to showcase the hit single, Animal. The digital oil paint aesthetic was meticulously developed to capture the essence of the song's infectious energy and wild spirit. Its bold and vibrant color palette creates a visually striking and emotional visual that leaves a lasting impression on fans.
TOOLKIT
Harnessing the captivating key art, a comprehensive toolkit was crafted to elevate promotional efforts. It included promotional materials to must-have merchandise, and digital assets along with other valuable collateral materials to promote the band.
FREAKY
KEY ART: This vibrant and dynamic key art for their hit single Freaky; pays homage to the iconic Crazy Sexy Cool album cover of the 90s supergroup TLC. The nostalgic aesthetic embodies the band’s signature blend of raw talent and fierce individuality.
YOU STAY, I’LL GO
KEY ART: This design piece entirely encapsulates the unforgettable melody of the R&B song, leaving a lasting impression on all who lay eyes on it. It metaphorically reflects the romantic storytelling depicted in the incredible ballad, capturing the essence of its emotional depth and passion.
